Friday, October 3, 2008

media and foreign talent

SINGAPORE Press Holdings (SPH) will launch a new weekly newspaper next week.
Called tabla!, it is aimed at the Indian diaspora and will be given out free each Friday, beginning Oct 10.
The 24-page tabloid-size publication promises extensive coverage of everything Indian, from politics to sports to Bollywood celebrities.
It will also provide local news to the growing community of expatriate Indians here, such as stories on education, property and transport.
The paper is named after the popular two-piece Indian percussion instrument and is published by the Tamil daily newspaper Tamil Murasu.
It will be the 16th paper in the SPH stable.
At the launch of tabla! on Friday, Tamil Murasu chairman S. Chandra Das said the Indian community here has grown rapidly in recent years, with an influx of expatriates. It now forms a sizeable niche market.
'We want to serve both Indian expatriates and Singapore Indians. We can be the bridge between them, especially as India is now a major player in the global economy and one that has strong links with Singapore.'
According to the Indian High Commission, there are more than 200,000 Indian expatriates here, and the number is growing.

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