sigh nobody likeS us everybody hates us

(CNN) -- One of Australia's largest supermarket chains has come under fire for an online job ad that specified that "no Indians or Asians" should apply.

The ad, which sought cleaners at a Coles supermarket near the Tasmanian capital of Hobart, sparked condemnation after it was posted Sunday, according to Australian media reports.

Coles said the offending ad was placed by a cleaning subcontractor without the company's knowledge, in a written statement from spokesperson Jim Cooper.

"Coles is a proud, equal-opportunity employer and at no time have we ever issued the directives contained in this ad."

The company said it was "extremely concerned to learn of the ad and its contents" and has terminated the subcontractor's services as a result. It said it will also retrain its cleaning contractor on equal opportunity employment policies.

The ad has since been removed from the popular Gumtree classifieds website.

"I'm certainly going to look at commencing an investigation into what's happening—the role of Gumtree, what Coles' role was, and find out more details about the subcontractor," said Tasmania's Anti-Discrimination Commissioner Robin Banks.

She said the ad was clearly "discriminatory on the basis of race" and a breach of the Tasmania Anti-Discrimination Act.

 EVALUATE THIS:  is enough being done to end discrimination? maybe not, given that it is still rife; but it is obvious that businesses do not like the stigma of being seen as racist....its a public relations disaster and we have the media to thank for this...notice how coles rushed to its defence..

is this a human rights violation...well not quite...discrimination...

MAGDALENE: BUT IT'S OK...WE MAY BECOME YOUR BOSSES ONE DAY...AND WE WILL BE BETTER PEOPLE AND FORGET WHAT YOU HAVE DONE TO OUR PEOPLE..AFTER ALL, WE ARE TALKING ABOUT MORE THAN TWO BILLION INDIANS AND ASIANS!!!!.

CECELIA: NOOOOOOO...IF WE DO NOT GIVE THEM A TASTE OF THEIR OWN MEDICINE, THEY WILL NEVER KNOW WHAT IT FEELS LIKE...

THOMAS: HEY TAKE IT EASY FOLKS...NO NEED TO TAKE IT PERSONALLY... THE UNINFORMED FEW DO NOT REPRESENT THe MAJORITY...EVEN IF THEY DO...THEY ARE LOST SOULS...AND THEY MAY END UP MARRYING OUR KIDS ANYWAY....SO CHILL